• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Motivity

Digital Marketing Strategic Consulting

  • About
  • Services
  • Podcast
  • Book
  • News
  • Giving
  • Contact

Advertising Age

April 21, 2011 By KevinRyan

What If Google and Bing Waged a Search War and Nobody Noticed?

For Most People, Search Is Just Search

Google is going to win the war for audience love and ad revenue. No, Bing is or maybe people will just start finding everything on Facebook. Or, it will be hard to tell who the winners and losers are because no one outside the ad world cares.

Google’s enjoying Verizon’s company, Microsoft and Yahoo have come together to sell search ads the world over except in Japan, where it’s actually impossible to tell the difference. The brand of your search engine is starting to matter less and less.

Read the article here.

Filed Under: In The News

TMI-keyart

The TMI with Kevin Ryan podcast addresses important issues in digital media, advertising, and internet marketing. A master at … more about TMI

Footer

Connect

  • LinkedIn
  • Twitter

Articles

Transparency, Ad Quality and Google.

This is What Not Pulling Any Punches About Transparency Looks Like.

Programmatic Buying with Kevin Ryan – Online Marketing Best Practices Podcast from OMCP

Navigate

  • About
  • Podcast
  • News
  • Contact